Wild Way is a mock project I conceptualized for a business offering guided wilderness expeditions.
Project link:
Wild Way BeHance projectMy Role
UX/UI design
Wild Way is a mock project I conceptualized for a business offering guided wilderness expeditions.
In this hypothetical scenario, Wild Way needed an easy way to showcase expedition offerings, book expeditions, and build an online community of Wild Way explorers.
The solution was to create a site that made booking simple with clear CTA's and a section outlining the booking process. I showcased expedition offerings by highlighting popular expeditions in a section just below the fold. In order to build an online community of Wild Way explorers, I included customer reviews, a gallery of Instagram posts from previous expeditions, and an email subscription form that provides weekly emails with valuable adventure tips and exclusive expedition deals.
