Horizon Equipment Service

Web Design


About the project

Horizon Equipment Service is a certified Challenger Automotive Lift service center based out of Tea, SD. Jim Klinghagen, the owner, came to me in need of a simple one page website and wanted to be found on Google.

My Role
UI/UX design, Webflow development
The problem

No online presence and inconsistent leads

Horizon Equipment Service's only way of generating leads was through local referrals. Jim Klinghagen needed a way to reach a larger audience and generate more leads.

The solution

SEO focused site and Google My Business listing

The solution was to create a simple one page site that included SEO focused site copy, clear identification of services offered, a custom illustration showing service region, and clear CTA's to collect leads for automotive lift service and installation. In addition to the site, I created his Google My Business listing to improve SEO results.

The result

Increased leads and top search rankings

Within 6 months, Horizon Equipment Service became the top ranking local search result for "certified lift installation near me", has increased his revenue by 165%, and has now grown to offer automotive lift sales along with his expert installation and repair services.

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